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2021

About

Core Values

Respect | Humility
Ownership | Attitude
Relationships | Toughness

About Us

Cardinal Financial Services, aka The Cardinal, was founded by CEO James Trent in 2018.

Our business is built on the Equis Financial platform. Equis is a leading insurance marketing organization (IMO), founded by top leaders in the industry. They stand on six core values that blend directly into Cardinal Financial Services' foundation.

Through hard work, a combined experience of over 75 years in the industry, and determination, the leaders of Equis Financial have built innovative technology, a dynamic Home Office support structure and much more for agents to leverage today for their profitability. This organization truly exemplifies what it means to be The Agent's Company.

The Cardinal Is Hiring

CEO James Trent
Schedule Interview

The Cardinal Is Hiring!

CEO James Trent
Schedule Interview

About Us

The Cardinal was founded by CEO James Trent in 2018.

Our business is built on the Equis Financial platform. Equis is a leading insurance marketing organization (IMO), founded by top leaders in the industry. They stand on six core values that blend directly into Cardinal Financial Services' foundation.

Through hard work, a combined experience of over 75 years in the industry, and determination, the leaders of Equis Financial have built innovative technology, a dynamic Home Office support structure and much more for agents to leverage today for their profitability. This organization truly exemplifies what it means to be The Agent's Company.

Core Values

Respect | Humility
Ownership | Attitude
Relationships | Toughness
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