
The Cardinal's
Core Values
Respect | Humility
Ownership | Attitude
Relationships | Toughness
About Us
Cardinal Financial Services,
aka The Cardinal, was founded by CEO Jamie Trent in 2018.
Our business is built on the Equis Financial system. Equis is a leading insurance marketing organization (IMO), founded by respected industry leaders, standing on six core values that reflect The Cardinal's own standards.
With a combined experience of over 75 years in the industry, and with hard work & determination, the leaders of Equis Financial have built innovative technology, a dynamic support structure and all the resources needed for our agents' profitability. This organization truly lives up to their commitment as "The Agent's Company".

The Cardinal Is Hiring!
CEO James Trent
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About Us
The Cardinal was founded by CEO James Trent in 2018.
Our business is built on the Equis Financial platform. Equis is a leading insurance marketing organization (IMO), founded by top leaders in the industry. They stand on six core values that blend directly into Cardinal Financial Services' foundation.
Through hard work, a combined experience of over 75 years in the industry, and determination, the leaders of Equis Financial have built innovative technology, a dynamic Home Office support structure and much more for agents to leverage today for their profitability. This organization truly exemplifies what it means to be The Agent's Company.